South Australian’s unite to create exclusive ‘Breakfast Juice’ to help raise funds for this years No Breakfast, Breakfast.

A Community Made Grenache Supporting South Australian Kids

We are excited to introduce our community crafted Breakfast Juice, a limited release Grenache created entirely through the generosity of South Australians. This limited edition wine will be sold exclusively at this years 2025 No Breakfast, Breakfast fundraiser on Friday 28 November, with every bottle helping us feed children who would otherwise start their school day hungry.

In a powerful display of community spirit, every element of the juice has been one hundred percent donated. From the fruit and winemaking to the design, label printing and bottling, the project brought together generous South Australian businesses all united by one goal: to ensure mire children start their day nourished and ready to learn. Earlier this year, more than fifty volunteers and thirty children came together to pick the grapes generously provided by McLaren Vale viticulturist Jock Harvey. The fruit was then handcrafted by McLaren Vintners’ winemaker, Andrea Maxwell, into a premium 2025 Blewitt Springs Grenache that offers lifted red-fruit aromas and a soft, velvety palate of raspberry and maraschino cherry, finished with dusty spice and fine, silky tannins. The wine was then bottled, labelled and packaged through further donated services from local partners.

With 3,000 bottles available, the wine will be available in packs of six. Each pack, sold for $100, will nourish thirty six young students for a day, helping more South Australian children begin their school day nourished and ready to learn.

Our Founder, Ian Steel OAM, says the project reflects the power of South Australians coming together for kids doing it tough.

“Every bottle sold helps ensure children do not go to school hungry. Breakfast Juice is a true community effort that will make a real difference.”

The Juice will be available exclusively at the 2025 No Breakfast, Breakfast at Hilton Adelaide, with all proceeds supporting our breakfast and lunch programs, which deliver around sixty thousand breakfasts each week across more than three hundred and sixty schools.